ImpEx Beverages, Inc is excited to announce that they will now be representing Geijer Spirits as part of their National portfolio.
ImpEx’s sister company, JVS Imports, has been representing these fine offerings in California since 2017. It seemed like the natural choice for the two companies to decide to expand representation of these amazing niche, craft spirits that have taken the cocktailing and mixology scene by storm.
2020 found the United States gravitating towards the home bartending/cocktailing scene and industry opinion overall is that these trends are expected to continue in 2021 as consumers have become more confident in their skills and plan to keep home cocktailing in their regular routine.
Geijer Spirits is a San Francisco-based beverage company producing hand-crafted spirits under the “California” brand. The company currently produces California Fernet, California Aqua Vitae, California Orange Liqueur, California Spiced Liqueur, California Amaro, California Falernum, and its California Glögg Liqueur.
Through the new relationship, Geijer Spirits’ range of premium, hand crafted expressions will be distributed into around 20 states with plans to increase the reach of the brand in the coming year. ImpEx has been importing and distributing whiskies and spirits across the US since 2008.
Of this new chapter in the relationship with Geijer, Sam Filmus, President ImpEx Beverages said, “We are so excited to bring more awareness to the amazing skill and passion of Martin Geijer, the mind behind these fine offerings. Martin is a true curator of his craft and it is clear that including these amazing expressions to our portfolio will not only enhance the versatility of our existing products but also reach a larger segment of enthusiasts seeking niche products across the US.”
Chris Uhde, Vice President ImpEx Beverages seconded Sam’s commendation of Martin’s skill and passion adding, “It is clear that the goals and vision of our two companies are very well aligned. We know that when you surround yourself with people equally passionate as you are about something it is a recipe for success”
Martin Geijer, President of Geijer Spirits said, “We are thrilled to begin our collaboration with ImpEx Beverages. With the reach and expertise of the ImpEx team, we look forward to introducing our award-winning Spirits to a national audience.”
For more information or details of your nearest USA retailers please contact ImpEx Beverages at tel: (650) 872-1113 or by email: office@ImpExBev.xom Product Information and Cocktail Ideas for Geijer Spirits can be found at ImpEx Beverage’s Media Resources page (https://impexbev.com/media-resources/)
About ImpEx Beverages:
ImpEx Beverages imports Whisky, Gin, and Rum from Scotland, Belgium, Wales, Japan, and Israel with future anticipated additions of Mezcal and other Spirits from unexpected destinations. Regardless of your preference, you are sure to find something that pleases you from the ImpEx portfolio. Founded in 2008, ImpEx boasts an impressive portfolio, including some of the most notorious small to medium sized distilleries and independent bottlers.
About Geijer Spirits:
Born and raised in Sweden – Martin brought his family recipe for a Glögg with him when he moved to California over 20 years ago to receive his MBA. Working with bartenders and seeing their creativity incorporating the Glögg flavors in cocktails unlocked Martin’s true passion for creating exciting spirits and everything craft-spirit related. This became the foundation for Geijer Spirits which now encompasses products like Aquavit, Fernet and Falernum.